Pros to Invisible Children's Kony2012: using social media as a tool to expose atrocities against humanity, getting the 83 million viewers on board to maybe further become educated on something bigger than what the mainstream media is talking about and potentially prompting people to learn more about the historical context of the LRA in Uganda and the surrounding countries in Africa. These pros are good for the Facebook Generation and good for mankind.
However, here are the most sound counter arguments to the Invisible Children campaign that I've seen yet, courtesy of Aljazeera.com:
- Dangerous ignorance: The hysteria of Kony 2012 - The video qualifies as irresponsible advocacy by prompting militarisation and detracting from Uganda's real problems.
- 'Kony 2012' and the Future of Activism - Should charities freely use the power of social media to shape public opinion around the world?